Zhongshan ROTEL Electric Appliance Co., Ltd. locates in the center of small electric appliance industry area —— Zhongshan city, Guangdong province. It takes up area of 90000 square meters and was invested of capital assets more than 90 million RMB with an average annual production turnover of 40’000’000 usd. ROTEL is a large-scale base specializing in manufacturingvarious types of induction cooker and electric pressure cooker. We concentrate on production, sales and meanwhile attach importance on R&D very much. Our factory passed ISO9001:2000 approval and has many other certifications for products like 3C/CE/CB/GS/EMC/ETL/PSE. Each year, we have more than 30 new models as well as keeping R&D new products like induction water heater and soybean milk maker.
ROTEL is a company who has 12 years history. We has thousands of staffs and a young & energetic management team. Among them, there are highly-educated managers, expert engineers, professional quality control group and excellent sales team. We have two factories, 10 automatic streamline production lines, running by ERP, ABC and CMP system, which has a production capacity of more than 4000pcs per day and 120000pcs per month. We have strict quality control system and advanced professional facilities including 3 sets ACT online testing devices from Germany, 1 set automatic wave crest welding device and 1 set automatic cutting device from Japan. We can independently finish whole product development process from outlook industry design, mould development, injection, punching, grind ceramic plate, PCB program design, product assembly and technical & endurance testing. “QUALITY FIRST” is the one and only principle guiding us to run the factories till today and to the more bright future. Additionally, we have many creation patents on electric pressure cookers.
Regarding brand strategy, not only we focus on own brand building, but also we regard OEM & ODM cooperation development. Regarding market strategy, beside domestic Chinese market, we also supply a big quantity products internationally all over the world. By far, our products have been exported to Europe, America and South-East Asia, such as Germany, France, Spain, United States, India, Thailand, Malaysia, Japan, HK, Vietnam, New Zealand, Australia and so on. We promise each of our valued customers a best quality, competitive price and timely delivery. By far, our products have gained great recognition from both domestic market and international market.
Basing on our managing concept of quality, innovation and sincerity, we faithfully expect to shake hands with each potential customer, to build up our partnership and build the market together!